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David Keady

USER EXPERIENCE DESIGNER
I’m a user experience designer with over 20 years of cross-industry experience, spanning e-commerce sectors like automotive, hospitality, and entertainment- specializing in creating intuitive, user-centered digital products.
I realize the importance on strong collaboration with Product Owners, Developers, and Business Leads to align user needs with business objectives and technical constraints. Skilled in writing and translating complex requirements into clear, actionable design strategies that drive engagement, usability, and satify business needs.
Adept at leading the UX process end-to-end—from discovery and research through prototyping and validation, while fostering alignment across cross-functional teams to deliver cohesive and scalable design solutions, working in Agile environments.

INTERACTION DESIGN

Process Flows

Wireframes (low and High-fidelity)

Wireflows

Interaction Documentation

Information Architecture​

Sitemaps

Accessibility Audits​

User Acceptance Testing

Design Systems

Machine Learning

USER RESEARCH

Research Plans

Heuristic Evaluation

Competitive Analysis

Contextual Inquiry 

User Interviews

Stakeholder Interviews

Usability Testing

Surveys & Questionnaires

A/B Testing

Analytics Review

VISUAL DESIGN

Web and Mobile Layout

Mockups  (low and High-fidelity)

Interactive Prototypes

​Presentation Design​

TOOLS USED

​​​Figma

Axure

InVision

Sketch

Miro

Wave

Adobe Creative Cloud 

UserZoom

SurveyMonkey

FullStory

HTML/CSS

Jira

Confluence

PROLink
Projects
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PROJECTS

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Sr. UX Designer

Genuine Parts Company

NAPA PROLink is an online platform designed for automotive repair professionals, offering them access to a wide range of products, services, and tools to streamline their work. It’s a resource provided by NAPA Auto Parts, one of the leading suppliers of automotive parts and accessories.

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Sr. UX Designer

Genuine Parts Company

The NAPA PROLink Estimator is a tool integrated into the NAPA PROLink platform, specifically designed to help automotive repair shops quickly and accurately estimate the cost of repairs and services. It helps shop owners, technicians, and service advisors generate precise labor and parts estimates for customers.

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Sr. UX Designer

Genuine Parts Company

NAPA PROLink is an online platform designed for automotive repair professionals, offering them access to a wide range of products, services, and tools to streamline their work. It’s a resource provided by NAPA Auto Parts, one of the leading suppliers of automotive parts and accessories.

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Sr. UX Designer

Genuine Parts Company

NAPAonline.com is the official website of NAPA Auto Parts, offering a wide selection of auto parts, tools, and accessories. Users can search for parts specific to their vehicle, order online for home delivery or pick up at a nearby store, and access helpful diagrams and repair tips. It's a go-to resource for both DIYers and professional mechanics.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

Disney FastPass was a virtual queuing system that allowed guests to skip the regular standby lines at select attractions in Disney theme parks.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

DisneyWorld Online Dining is the online reservation system on the Walt Disney World website where you can browse, book, and manage dining reservations at over 100 Disney restaurants.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

​"My Disney Vacation" is an online tool via Disneyworld.com provided by Walt Disney World Resort to help guests plan and manage various aspects of their vacation. It serves as a central hub for organizing reservations, itineraries, and real-time park information.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

Dine by Date Range- Mobile was a mobile-specific experience allowing Guests to book Disney World dining reservations by searching across a range of dates or by time period. 

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Sr. UX Designer

Walt Disney Parks & Resorts Online

The "My Disneyland Video Planner" was a personalized planning tool offered by Disneyland, allowing guests to create custom video itineraries for their visits. Users could select their travel dates, preferred attractions, and dining preferences, and the tool would generate a tailored video guide to help plan their trip.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

​The "My Disneyland" section on Disneyland.com is a personalized hub for managing your Disneyland Resort experience. By signing in with your Disney account, you can access and manage your theme park tickets, make and view park reservations, and link hotel bookings. This platform streamlines your planning, ensuring a seamless visit to the parks.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

The Disney Ticket Purchase Portal is the official online platform where guests can buy tickets for Disney theme parks, including Disneyland Resort and Walt Disney World Resort. Accessible through Disneyland.com or DisneyWorld.com.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

​"Disney Dining Preorder" is the ability to place and pay for your meal in advance at select Disney Quick-Service restaurants via Disneyworld.com.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

​The Disney Main Entrance Pass is a complimentary benefit provided to eligible Disney employees, known as Cast Members, allowing them to grant free admission to Disney theme parks for themselves and their guests.

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Sr. UX Designer

Capital Group

​The American Funds Advisor Center is a comprehensive platform designed for financial professionals to efficiently manage client accounts and access a suite of resources to support their advisory services. Operated by Capital Group, the advisor center offers a range of tools and support systems tailored to meet the needs of financial advisors.

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Sr. UX Designer

Agency

​The "Nestea Plunge Into Summer Sweepstakes" was a promotional campaign launched by Nestea in 2014 to celebrate the revitalization of their iconic "Nestea Plunge" advertising campaign from the 1970s through the 1990s. The sweepstakes aimed to promote Nestea's improved recipe, featuring enhanced flavor and reduced calories.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

The Disney Annual Passholder Sign-Up Tool is integrated into the disneyworld.com website, serving as the primary platform for purchasing, managing, and enjoying the benefits of a Walt Disney World Annual Pass.

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Sr. UX Designer

Rare Medium (Agency)

Publix Store Information Management System is a portal for management to oversee the store information for the over 1,400 Publix supermarkets locations.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

The WAP version of DisneyWorld.com provided a limited selection of information that could be easily accessed on mobile devices at the time. This included:

  • Park information like hours of operation and event schedules

  • Ride wait times and park maps

  • Basic reservation details for dining and tickets

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Sr. UX Designer

Walt Disney Parks & Resorts Online

​Walt Disney World Resort offers a variety of experiences tailored for preschool-aged children, aiming to create a magical and enjoyable environment for families with young ones.​

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Sr. UX Designer

Walt Disney Parks & Resorts Online

The Disney Special Offers Widget is an interactive feature on the Walt Disney World Resort website that provides users with easy access to current promotions and discounts. This tool allows visitors to explore a variety of offers, including room rates, ticket packages, and seasonal deals.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

The Disneyland Media Engine is a platform for guests to view related Videos, Slideshows, Panoramas and Downloads. 

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UX Designer

Social Control (Agency)

Jessica Cosmetics offers a well-rounded online shopping experience designed for both individual customers and professionals in the nail care industry.

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Sr. Information Architect

Microsoft

The Microsoft Store Point of Sale (POS) is the technology used at Microsoft retail stores to facilitate customer transactions and promote products effectively.

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Sr. UX Designer

Walt Disney Parks & Resorts Online

The Disneyland Media Engine is a platform for guests to view related Videos, Slideshows, Panoramas and Downloads. 

Info
Contact

David Keady

Salem, MA

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© 2025 by David Keady

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